Gymflow is the new app delivering fitness courses and activities to an audience that wants to be free of gym memberships.
This app allows the user to find fitness activities through geolocation and book a space in those gyms for the specific activities of his/her interest.
It also allows the user to follow its favourite trainers in events organised in alternative spaces like parks and open air training lessons. Since Gymflow’s release in Germany, more than 100.000 bookings have been made through the app, there are over 16.000 active users and around 160 gyms have benefited by its invoicing and class booking system.
WE HAVE WORKED DEVELOPING THE PITCH FOR GYMFLOW AND ITS INTERNATIONALIZATION STRATEGY FOR 2016 IN SEARCH OF NEW HORIZONS AND INVESTORS.
We developed a strategy to bring GYMFLOW to Spain, Italy and France widening its audience and international reach. From this we made a short research video documenting what fitness enthusiasts, trainers, and gyms feel with such technology and its benefits within each of these areas.